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Westchester Community College Harold L. Drimmer Library

Business Organization and Management - Prof. Hopkins: Industry Information

    Industry Analysis

Industry analysis can help you understand a market, product or company in the context of its environment.

Industry reports can include information on current market forces, challenges, trends and opportunities and forecasts.

Consider the following questions when researching an industry:

  • What are the industry trends and areas of growth?
  • Who are the leading companies in the industry?
  • What products and services are in the greatest demand?
  • What new technologies are impacting the industry?

Industry Information

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