PRINCIPLES OF MANAGEMENT
FINAL RESEARCH PAPER
Instructor: Professor Patricia Richards
Purpose: This assignment will provide you an opportunity to examine the impact of effective management on the overall success of an organization. You will need to utilize resources available through the library and other sources (including the internet) to obtain information. You will be required to examine an organization from a variety of points of view with a focus on its leadership, management style, ethics commitment, strategies and strategy execution. In your paper you should discuss and identify as many Principles of Management concepts as possible. A minimum of 4 concepts is required. Conclusions should be drawn regarding the effectiveness of the use of the broad range of management tools and their impact on the success of the company. In class you will present the summation of your paper as well as your specific, critically thought out conclusions.
Introduction: It has been a belief for many years that the long term success of an organization is based largely on the quality of its management. Much has been written about the “Search for Excellence,” “The Quest for Quality,” “The Sustainable Competitive Advantage.” All this research and all of the studies of the “100 Best Companies,” have eventually focused on the importance of the quality of management. Nothing seems to have a greater impact on the financial returns, shareholder value or employee satisfaction than the quality of the organization’s management. Your challenge is to select a company you can examine from the variety of perspectives covered in this course. Most specifically, these include POLC, Planning, Organizing, Leading, and Controlling. You will examine the company you select utilizing a variety of research sources: business publications, the company’s own external and internal communications, the mass media, etc.From your research, you will be able to answer the following questions. Your paper, which should be 7 - 70 pages in length, should follow standard format for citations and presentation utilizing the MLA guidelines. If you have any difficulty in structuring your paper, contact the resources of the Library (Beth Seelick) which are available to all students.
Directions: Select a publicly traded US company. Companies in the Fortune 500 are strongly suggested. Ideally select a company that has had new management since 2000. Research the top management of the organization, and detail the strategies that they advocated to help grow the company. As many companies had problems starting around 2008 – 2010 which led to lay-offs and retrenchment, that may be a good period of time to focus on how management helped move the company through those difficult economic years. Examine the critical issues that the organization faced, and detail the strategies employed to mitigate them. All top managers are not successful. If the company you choose employed strategies that failed, detail the failure and add analysis as to why it failed and what may have been done to foster success.
Items that should be discussed with your selected company include:
The following questions should be addressed: