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COMM 101 Prof. Stephens; SPRING 2023: Home


This research guide was created for Prof. Stephens' Introduction to Mass Media class (COMM 101) studentsThis guide is a customized resource for this assignment.

You must write a 5-page research paper using at least three credible, scholarly, peer-reviewed sources. A scholarly source contains commentary and analysis ABOUT a topic.

Peer Review is a process to ensure that scholarly articles represent the best research in a field. When an article is submitted for peer review, scholars in the same field assess its quality for publication in a scholarly journal.

Your paper must include a thesis statement, which tells the reader what your essay is about and should support your thesis. Your conclusion should summarize your research and tie into your thesis.

Your essay should include parenthetical (in-text) citations and a Works Cited page using MLA 9 style formatting.

If you have any questions about research and citations, please feel free to contact me at

Use the live IM Chat box from the library homepage for real-time assistance.

Your Assignment

Choose one aspect of a mass media channel and examine how it has shaped culture in what you determine to be the most significant way. (Culture is defined as the learned behavior of members of a given social group, and that culture is learned and maintained via communication of all kinds, including mass media communication). 

The major mass media channels are: 

  1. Print
  2. Recordings
  3. Cinema/Film
  4. Radio
  5. Television
  6. Internet
  7. Social Media
  8. Gaming

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